3.1 Personal Data We Collect About You
Because data privacy is of high importance for us, we intend to remain open and transparent about how we use your personal data. Cotswold Outdoor will only collect your personal data where necessary for our Services.
Depending on your use of our Services and our websites, we may thus collect, use and disclose (i.e., process) the following types of personal data about you: your contact information, such as a name, surname, address, e-mail address, IP address and telephone number. We may also collect payment, credit and order information. Moreover, if you have an existing Explore More account, we will collect and process other information that identifies or can be used to identify you for the provision of our Services and Cotswold Outdoor products, such as your Explore More number, your birth date, your previous purchases and shopping preferences, as well as web-browsing behaviour on our websites. For more information about the way we process personal data, we invite you to read the following sections.
Although we are technically considered ‘data controllers’, the ultimate control over your personal data remains with you at all times. Provided you give us a proof of your real identity, you have the right to request access to a copy of the personal data we currently maintain about you in a structured, commonly used and machine-readable format and obtain information regarding the processing, including whether we process your personal data for profiling purposes. In case you notice an error in your personal data, you may also request that we rectify the inaccurate personal data or complete your personal data. Following this, we will notify each third party to which we have disclosed your personal data, so that they can make sure your personal data is accurate with them too. Where technically feasible, you have the right to request that Cotswold Outdoor transmits your personal data to another company of your choice.
3.2 Legal Grounds For Processing
Under the applicable data protection legislation, personal data may only be collected and processed based on a limited number of legal grounds. At Cotswold Outdoor, we rely on one of the following grounds to process your personal data:
- Necessity for the performance of a contract with you (e.g. when you purchase products from us);
- Legal obligation to which Cotswold Outdoor is subject (e.g. when we handle your payment details);
- Legitimate interests of Cotswold Outdoor (e.g. when we send you marketing e-mails regarding products similar to the ones you already purchased from us);
- Your explicit and informed consent (e.g. when you subscribe to our newsletters through your marketing preferences, or if you participate to a contest)
3.3 Creating An Explore More Account
When you visit one of our online or physical stores, you will be given the opportunity to create an individual Explore More account allowing you to enjoy a more personalised experience and various benefits such as quick checkouts by having Cotswold Outdoor automatically enter your billing and delivery address, payment details and preferred shipping information.
Creating an Explore More account requires your personal e-mail address as login, first name and surname. In addition, you may also register your gender, language preferences, birthday, postal address for billing and shipping purposes and telephone number. When you create an Explore More account, and only if you consented to receiving e-mails from Cotswold Outdoor, a welcome e-mail will be delivered to the e-mail address you submitted during your registration. This way, we can be sure you receive the latest news about your favourite outdoor brands.
We process personal data for these purposes because it is in our legitimate interests to provide Services to our customers. Under the GDPR, you have the right to object at any time to the use of your personal data by Cotswold Outdoor. While this means we will no longer be able to process your personal data, we may still store your personal data until you explicitly request we erase it.
3.4 Purchasing Products Through Our Websites
If you purchase products through our online stores, Cotswold Outdoor will require your personal data to manage your payments, handle your orders, and make sure the products you have bought are delivered to the right address by our external delivery partners.
In order to purchase products through our websites, Cotswold Outdoor will collect personal data such as your name, surname, e-mail address, Explore More number, telephone number, billing and shipping information, and limited payment card information. We process your personal data for the purposes explained above because it is necessary for the performance of the contract with you.
We may also need to process other personal data such as your navigation and browsing behaviour with a view to for example save items in your shopping basket, provide you with relevant product recommendations, or offer you size recommendations. Moreover, processing this personal data allows us to keep track of your purchasing history, for example in case you change your mind following your purchase, or if you need to return a product according to the applicable return policy.
3.5 Marketing E-mail Newsletters
Some of our Customers might be genuinely interested in receiving newsletters about our latest products and Services. However, we understand not everyone feels the same way. Therefore, the processing of your personal data for marketing purposes is based solely on your explicit prior consent, which means we will never send you marketing communication if you don’t want to, unless you have already bought products from us.
If you wish to receive newsletters regarding our latest products and Services, you are able to opt in to our e-mail newsletters through our websites, in which case we will process your e-mail address. If you already benefit from the Explore More experience, you have the possibility to modify your existing marketing preferences through your account settings in order to get more personalised newsletters. In that case, we will process your personal data submitted in relation to your Explore More account, such as your name, e-mail and postal address, age, shopping history, as well as the way you navigated on our websites.
Once subscribed, you may object at any time to the use of your personal data for profiling by Cotswold Outdoor or any of the third-party recipients we have shared your personal data with, provided that we process your personal data based on our legitimate interests. If we process your personal data for direct marketing purposes, such as sending you newsletters, you have the right to object at all times to the use of your personal data for that purpose by contacting our data protection officer using the contact details below, without any additional cost.
3.6 Information We Collect In Our Stores
When you buy products in our stores, we may process personal data such as your name, contact details and limited payment details because this information is necessary for the performance of the contract with you.
If you already have a registered account, we may use information from your previous online and in-store purchases, as this will help us facilitate purchases, process payments, manage product returns and for marketing purposes. In such case, we process personal data because it is in our legitimate interest to gather insights about our customers who buy our products, both in stores and online.
Since we process your personal data based on our legitimate interests, you have the right to object at any time to the use of your personal data for profiling by Cotswold Outdoor or any of the third-party recipients we have shared your personal data with. You can do so by contacting our data protection officer by using the e-mail address mentioned below this Policy.
3.7 Events & Competition Forms
Cotswold Outdoor regularly hosts competitions for its customers. Because we need to identify our contestants and touch base with the winners, we need your contact information as well as your age (to verify you are legally allowed to participate) and any additional information you might want to provide to us. The processing of your personal data is based on your explicit and informed consent. Moreover, your personal data may be shared with third parties, in order for them to deliver and follow up on prize deliveries.
In addition to this, Cotswold Outdoor also organises events in collaboration with third parties. When you register for these events, we will process your contact details for invitations and lists of attendees, based on the performance of a contractual relationship. Under no circumstances will Cotswold Outdoor sell your personal data to the third parties we collaborate with.
Under the GDPR, you have the right to object at any time to the use of your personal data by Cotswold Outdoor or any of the third-party recipients we have shared your personal data with for this purpose. While this means we will no longer be able to process your personal data, we may still store your personal data until you explicitly request we erase it.
3.8 Customer Service
It is in our legitimate interest to make sure technical support as well as complaints and queries relating to product warranties are handled quickly and efficiently. In order to do so, we may process details such as your name, contact information, Explore More number, date of birth, gender, bank account number (e.g. for refunds), purchasing history, and browsing activity. Where you contacted our Customer support through social media, we may also process some of your social media account information.
You may also request Cotswold Outdoor access to a copy of the personal data we currently maintain about you in a structured, commonly used and machine-readable format and obtain information regarding the processing, including whether we process your personal data for profiling purposes. In case you notice an error in your personal data, you may request that we rectify the inaccurate personal data or complete your personal data. In such case we will notify each third party to which we have disclosed your personal data, so that they can make sure your personal data is accurate with them too.